Our cloud-based Global Distribution Platform is enhanced by RPI’s proprietary Universal Order Service (UOS) which receives orders from clients around the world and routes them based on geography, postal code or product type. This rules-based routing allows us to be dependable and flexible during high volume seasons creating the fastest time to home. The Platform and supporting technology also ensures consistent quality across our factories and our entire print network.
Print Marketing Solutions
Print. It’s permanent, personal and downright powerful at standing out in today’s digital barrage and information overload.
What’s more, response rates for print marketing far surpass those for email marketing. The challenge: how to integrate print into your overall marketing strategy? Is it affordable? Effective? Measurable? We’ve been solving these questions for hundreds of brands over two decades. Today, the answers involve technology integration, cross-channel marketing to combining digital and print strategies, analytics, and print on demand solutions to drive traffic online, in-store and across your global network.
Global Distribution Platform
Direct Mail Programs
Smart marketers are leveraging direct mail for its combined powers of tactile experience, personalization, and premium response rates. We bring more than 20 years’ experience plus savvy on the most effective strategies today when customizing a direct mail program for your brand, whether standalone or integrated with cross-channel marketing campaigns.
- Campaign Design
- List Sourcing and Management
- Highly-Variable Personalization Options
- Rapid Turnaround
- Complete Mailing Services
- Global Delivery
Marketing today encompasses so many digital and offline channels, it’s no wonder marketers are often puzzled by how to integrate print into the mix. Whether you are running a marketing automation platform, a digital asset management or marketing resource management system or none of the above, we can help you boost brand reach via integrated campaigns that combine print marketing with digital strategies.
- Personalized URLs
- Integrated Campaign Analytics
- Direct Mail
- Brand Loyalty Programs
To us, one of the most gratifying components of our print marketing programs is providing technology-based campaign analytics services to our customers. Not only does this enable you to pinpoint your campaigns’ ROI and inform future strategies, but also it proves the effectiveness and power of print marketing.
- QR Codes
- i6 Scanners
Brand Loyalty Programs
One of the most effective ways to adhere customers to your brand is via personalized print marketing. Whether it’s using the power of the tactile by delivering unique, dazzling printed pieces that stand out amid a digital content marketing campaign, or delivering a highly complex, ongoing affinity program, or branded merchandise personalized by your customers, RPI can advise and deliver programs that will extend your reach and boost your brand.
- End-to-End Direct Mail Programs
- Campaign Development and Fulfillment
- Coupon Programs
- High-Impact Print Formats
- Personalized Merchandise
You know your brand; we know personalized print marketing. Whether you need fresh ideas or a complete print marketing program, we bring decades of experience plus savvy about current best practices to customize a solution that meets your individual marketing goals.